Beaverton Historical Society
Gladwin County Obituary/Death Notice
David Link

   Carl David Link, 67, of Saginaw, a well-known area advertising executive, passed away unexpectedly Wednesday, June 29, 2005 at his home.

   He was born July 17, 1937 in Saginaw, the son of the late Oscar George and Lydia Nast Link. He lived in Saginaw as an infant, moving to Reese in 1939 where he grew to manhood. He graduated from Reese High School in 1955. He was active with his father in the real estate business. He served his country in the U.S. Navy as a corpsman, having taken his basic training at Great Lakes Naval Station in Illinois. He did his Hospital Corps School training in Portsmouth, Virginia and served the duration of his naval time at the main side dispensary taking radiographs at Pensacola, Florida. While there, his interests leaned to disc-jockey dances and an ambition to get into broadcasting after his discharge. He attended the Saginaw Business Institute and the Detroit School of Broadcasting. Upon graduation, he was hired at WSAM and WSAM FM in Saginaw, serving as both an announcer and salesman. Being advised to lean towards sales, he became a full-time advertising salesman. He was the newest member of their sales team and was given some of their most difficult accounts, many of which he was able to turn in to good accounts. He later sought employment with WTAC Big 600 in Flint and was hired to sell for them in all points north of Birch Run. This proved very profitable, both in experience and financially. In 1962, he was hired at WKNX Radio and TV 57 in Saginaw. When the station sold the TV operation he left the Lake Huron Broadcasting Company and then sold only television advertising for WEYI TV 25, owned by Rustcraft Greeting Card Company, for about a year.

   On Dec. 8, 1962 he married Joyce Marie Koontz of Gladwin; she survives him. After his year at WEYI, and after much discussion about wanting a business of his own, Carl and his wife Joyce formed Link Advertising, Inc. in 1973. The business has grown, and in addition to handling accounts for television, radio and newspapers, a big part of the company has become the formation of its outdoor advertising division.

   He was a life-long member of the Reese United Methodist Church and attended First United Methodist Church in Saginaw. He was a life-member and past master of the Bridgeport Lodge #258, F & AM, the Ancient Accepted Scottish Rite, and was a 32nd degree Mason, Valley of Bay City Consistory. He had been a member of the choir at First Congregational Church and a member of the Saginaw Rose Society.

   Surviving besides his wife, Joyce, are one sister, two brothers and their spouses, Margaret L. and Eldor Hetzner, Frankentrost; Oscar Nast Link, DDS and his wife Ellie, Bloomfield Hills; Robert Roy and Mary Link, Roscommon; his parents-in-law, Floyd and Vera Koontz, Gladwin; sisterin- law and brother-in-law, Barbara and Kenneth Sterling, Ionia; 11 nieces and nephews and their spouses, Thomas and Coleen Hetzner, Jayne and Kurt Heringhausen, Jeffrey and Kristi Link, Julie and Scott King, James and Kristin Link, Jill and Robert West, Robin and Jeff Leuenberger, Holly and Chuck Ross, Joel and Debbie Link, Michelle and Kunio Ouellette, and Victoria and Thomas Dougherty; and many grandnieces and grandnephews.

   A funeral service took place 11 a.m. July 6 at the First United Methodist Church, 4790 Gratiot Rd., Saginaw. The Rev. Jean Larson officiated with burial in Kochville Cemetery. Those planning an expression of sympathy may wish to consider the Reese United Methodist Church, the United Methodist Church Camp and Retreat Center at Lake Louise, or First United Methodist Church of Saginaw.

   Arrangements were by W. L. Case & Company Funeral Directors, 4480 Mackinaw Road, Saginaw, MI 48603-3115,

Personal Information
Death Date
Burial/Final Location
Kochville Cemetery,Saginaw Co., MI
U.S. Navy
Publication Information
Pub. Date
Pub. Page
Gladwin County Record, Gladwin, MI
P:A2 C:?
Transcription Information
Transcribed by
Source Media
September 2009
Bob Frei
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